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... through Sunday, customers wearing some shade of red in honor of American Heart Month and National Wear Red Day (Friday) will receive a 20 percent discount on some merchandise (if it weren't a bit confusing, it wouldn't be Macy's). ... All proceeds benefit the American Heart Association's campaign. you might also swing by the Mall of America on Saturday for the “Hearts for Fashion” show (3 to 5 p.m., Macy's Court) to hear survivors' stories and view red fashions. also ...